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LIFE IS INTERESTING. BEING INFORMED MATTERS.
A news site focusing on people, places and events happening in and around Stephenville and Erath County, Texas.
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Farm to table: De Leon ranch selling grain-finished beef free of antibiotics and added hormones.
By SARA VANDEN BERGE If feeding your family grain-finished beef free of antibiotics and added hormones is high on your list of priorities, you’re in luck. Cade Richmond Hay, Land & Cattle in De Leon is now selling whole, ½ and ¼ sides of beef. Cade and Jessica Richmond own the Comanche County ranch. “Every animal wears an EID tag that records its life from birth to packaging,” Jessica told Beneath the Surface News. “The animals were born, raised, grazed and grain-
6 days ago1 min read


McLemore Financial Group celebrating 15 years with anniversary party/Chamber mix.
Doug McLemore By SARA VANDEN BERGE Doug McLemore, founder and president of McLemore Financial Group, is preparing to celebrate a milestone — 15 years in business in Stephenville. The firm’s 15th anniversary celebration will be held from 4 to 6 p.m. Thursday, Oct. 29, at the McLemore Financial Group office, 1529 W. Lingleville Road in Stephenville. The community is invited to attend, with heavy hors d’oeuvres catered by Hard Eight BBQ. McLemore’s career in financial serv
Sep 272 min read


SOAR Physical Therapy unveils new wellness and recovery clinic at its downtown Stephenville location.
Jeffrey Bierman, PT, grew up in Stephenville for the majority of his youth. He now owns SOAR Physical Therapy. By SARA VANDEN BERGE Much has changed at SOAR Physical Therapy since owner Jeffrey Bierman first opened the doors to his Stephenville clinic in 2022. Today, he has a new 6,000-square foot location at 2109 W. Washington Street and has unveiled a wellness and recovery clinic, which includes massage therapy, a full body cryotherapy chamber and infrared sauna.
Sep 92 min read


Cowboy Capital Ventures set to host grand opening celebration and you’re invited.
Photos/Cowboy Capital Ventures Special to Beneath the Surface News Cowboy Capital Ventures is a new outdoor recreation destination located in Dublin, designed around the outdoor lifestyle and traditions that are an important part of North Texas. CCV brings together several areas of outdoor recreation including shooting sports and dedicated shooting ranges, sporting clays, archery, hunting and outdoor supplies, firearms services and customization and Bowtech services.
Sep 82 min read


Stephenville welcomes SpringHill Suites by Marriott with exciting groundbreaking ceremony.
Photo/Emily Sword Pictured from left: Steve Uryasz, Jeff Sandford, Lonn Reisman, James Hurley, Tom Kirkland, Trent Swearingen, Brett Powell and Glenn Decker. By Emily Sword Intern, SEDA Stephenville marked another milestone in its continued growth Wednesday with the groundbreaking of a new SpringHill Suites by Marriott, bringing additional lodging capacity and hospitality investment to the community. The hotel will be located at 400 South Harbin Drive and is a project by
Aug 132 min read


Exciting new openings: Baskin-Robbins and Panera Bread coming to Stephenville this week.
Photo/TSU Media Relations By SARA VANDEN BERGE Stephenville is in for another treat. Literally. Guests can park in the Tarleton State parking garage. Panera Bread and Baskin-Robbins are set to make their joint debut at Tarleton State University with a ribbon cutting at 10:30 a.m. Thursday, Aug. 20. In a previous interview with Beneath the Surface News, Jenna Partin, director of university communications, said the joint location will feature indoor seating and a covered outd
Aug 122 min read


TexasBank leadership changes aiming to boost community impact in Central Texas.
Special to Beneath the Surface News TexasBank is pleased to announce two leadership appointments that reflect the bank’s continued investment in people, relationships and the communities it proudly serves throughout Central Texas. Kelsey Goates has been promoted to Vice President, Financial Literacy and Community Outreach Manager, a newly expanded role dedicated to helping individuals, families, businesses and communities build greater financial confidence through educati
Aug 72 min read


City of Stephenville hires new manager for its Tourism and Visitors Bureau.
Lea Contreras By SARA VANDEN BERGE A familiar face with years of experience working in the public sector has been hired to head the city of Stephenville’s Tourism and Visitors Bureau. Lea Contreras will step into her now role on Monday, June 29. “I am really excited for the opportunity to join the city,” Lea told Beneath the Surface News. “This job has everything that I love to do and what I have been doing for years wrapped into one.” Lea says her No. 1 priority wi
Jun 251 min read


Prime Metal Buildings & Components opens new 48,900 square foot flagship retail store.
Prime is inviting the community to join the celebration and see firsthand how the new facility is helping the company continue its mission of delivering high-quality metal building products with unmatched service and speed. Photos/Prime Metal Buildings Special to Beneath the Surface News Prime Metal Buildings & Components is proud to announce the grand opening of its new flagship retail store in Stephenville, marking an exciting new chapter for the company and its customers
Jun 242 min read


Award-winning chef and pitmaster Eric Hunter opens new barbecue restaurant in Hico.
Chef Eric Hunter at his new restaurant Sidecar Smoke Shack. Photos/Kyle Davis By SARA VANDEN BERGE A new restaurant in Hico is dishing up some amazing authentic Texas barbecue. Sidecar Smoke Shack opened in March on 2nd Street in Hico. Chef Eric Hunter converted the former Chicken Express attached to the Chevron station into the restaurant. A Texas native, Eric has devoted his life to the craft of cooking and is also the head chef at Hico’s Midland Chophouse. “I d
Jun 172 min read


Kroger not coming to Stephenville, but city 'is actively recruiting’ new grocer.
By SARA VANDEN BERGE I hate to be the bearer of bad news, but here I am… Over the past few days, Beneath the Surface News has received several messages asking if Kroger is coming to Stephenville. I spoke with three local officials today who gave me one unanimous answer: No. Bummer. I, too, had hoped the rumor was true. On a positive note, Jeff Sandford, executive director of the Stephenville Economic Development Authority, said the city is actively recruiting grocers "but
Jun 81 min read


Young entrepreneur makes handcrafted silver and turquoise jewelry right here in Stephenville, Texas.
This stunning 5-stone pendant was handcrafted using Sonoran Mountain. It’s sterling silver and handmade in Stephenville, Texas. By SARA VANDEN BERGE A Stephenville woman has started a business that designs stunning handmade jewelry and turquoise. Nineteen-year-old Aubrey Vanden Berge is the owner of VB Silver Co. “My company is inspired by a love for turquoise, silver and western style,” Aubrey told Beneath the Surface News. “What started as a passion has grown into
Jun 11 min read


New owners of KSTV have big plans for the radio station and very interesting backgrounds.
Kenneth and Heidi Witt By SARA VANDEN BERGE KSTV the Mighty 93 has a new tag line - Cowboy 93 KSTV - and new owners ready to take the popular radio station to new heights. Kenneth and Heidi Witt, owners of Lonestar Broadcasting Group, took over operations on June 1. They sat down with Beneath the Surface News to talk about their plans for the station and the interesting path that led them to Erath County. Kenneth graduated from the University of Kentucky, dabbled in p
Jun 12 min read


Huckabay man gets patent for fertilizer spreader that attaches to a zero turn mower.
By SARA VANDEN BERGE Albert Hale took a good idea and ran with it. Hale, owner of Hale Custom Solutions, developed a fertilizer spreader that attaches to zero turn lawn mowers. The Huckabay resident told Beneath the Surface News that after purchasing a zero turn mower, he discovered that pulling a fertilizer spreader behind one is impossible. Frustrated, he went into his shop to find a solution – and seven hours later – the first design of the Hale ZT Spreader was bor
May 132 min read


Volleman’s Family Farm continues growing its farm-fresh offerings with premium ice cream.
Special to Beneath the Surface News Volleman’s Family Farm is adding something new to the family table and this time, it’s in the freezer aisle. Known across the community for its glass-bottled milk and family farm roots, Volleman’s has officially launched its first line of premium ice cream, made with A2A2 milk from cows raised right on their family farm. Texas Sage Nursery in Dublin will begin selling Volleman's ice cream on Wednesday, May 13. For the Volleman family,
May 111 min read


Wellington State Bank announces promotion of Cody Stone to branch president.
Cody Stone is the new branch president of Wellington State Bank's Stephenville location. Photo/WSB Special to Beneath the Surface News Wellington State Bank is announcing the promotion of Cody Stone to branch president of its Stephenville location. Cody brings more than 25 years of banking experience to this role, having served local customers and the Stephenville area since 1999. Over the years, he has built a strong reputation for steady leadership, outstanding cust
May 51 min read


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