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Saylor Reign: Stephenville’s new women’s boutique has serious Reformation vibes and you’ll love it.

Updated: Apr 23

Kylie McCullough wearing one of the spring/summer dresses you will find at Saylor Reign.


The only thing I love more than a new restaurant opening in Stephenville is a new clothing store.


Saylor Reign opened downtown this week (next to Tahiti Tan) and I got my first look inside today.


The boutique, owned by Kylie McCullough and her sister Brooke Roberts, sells women’s clothing, athleisure wear, shoes, accessories, jewelry, belts and sunglasses.


“We carry chic, everyday pieces that you can pull out of your closet and feel put together and expensive,” Kylie told Beneath the Surface News.


“We carry a lot of basics in neutral and muted tones that you can wear several different ways, and things with texture like tweed, linen pants and linen shorts and breezy dresses you can wear on the beach.”


The first thing you’ll notice when you step inside Saylor Reign is its spacious, airy feel. My first thought was that Saylor Reign has some serious Reformation vibes going on.


The clothing is beautifully displayed on racks by color and most pieces are priced under $100.


There are summer handbags, stylish sunnies and hair clips and trendy jewelry that don’t come with hefty price tags.


Kylie, who was a teacher in Comanche for six years, said she has always loved fashion.


She gave up a career in the classroom to focus on retail and now her dream of helping women look and feel their best is flourishing.


Saylor Reign opened its first storefront in Comanche in 2022.

Kylie said the opportunity to open just a block away from the Erath County Courthouse and in a city with a growing Tarleton State University were the reasons behind the decision to relocate to Stephenville.


"We keep up with the latest trends and make sure we are bringing in pieces that you will be able to wear for years to come," Kylie said.

"As moms, we relate so well to all of the women who are constantly on-the-go, but still want to feel put together.

"Saylor Reign was created to bring in effortless, everyday pieces that will make you feel beautiful and ready to take on the world.

"We hope you feel loved and beautiful while you’re shopping with us. The relationships we create in this space is one of our greatest joys!"

If you’re a Tarleton student, bring in your university-issued ID and receive 10 percent off your purchase.


Saylor Reign is open from 10:30 a.m. – 6 p.m. Monday through Friday and 10 a.m. – 5 p.m. on Saturday.


Stop by and check it out. You won’t be disappointed.

This black tank is very similar to the ones they have at Reformation. I even have the dress.

From shopping with friends to Saturday brunch, Saylor Reign has everything you need to pull off the perfect look.







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