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Stephenville native takes on role as the city’s new Main Street manager.

Sarah Beach Matai

A familiar face has returned to Stephenville to become the city’s new Main Street manager.

Sarah Beach Matai was born and raised in Stephenville and is a graduate of Stephenville High School and Tarleton State University.

She is the former director of Keep Odessa Beautiful and began her new role on Feb. 1.

“We are delighted to welcome Sarah to our city family,” Stephenville city manager Allen Barnes said in a press release. “Sarah’s experience and background make her a great fit to lead our new Main Street program.”

The city officially joined the network of 88 Texas Main Street communities on Jan. 1. The prestigious designation was announced by the Texas Historic Commission in November.

Every year, the THC may select up to five communities for official Main Street designation. Stephenville was the only community selected for 2021.

The program is aimed at stimulating historic downtowns and retaining, expanding and recruiting small businesses.

Since 1981, more than $4.6 billion in overall reinvestment has been generated by the public and private sectors.

Additionally, almost 43,000 jobs and 11,000 small businesses have been created in the state’s Main Street designated downtowns.


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